빨리Pali
Graphic Design
2020
Exhibition Design / Branding
South Korea has a custom called 빨리빨리(Pali Pali) which translates into hurry up. This is part of an educational exhibition to introduce this custom. This visual essay illustrates the 빨리빨리(Pali Pali) custom mainly using satire. I also want to address that it is not just Korea but the whole world being part of this phenomenon with the development of technology. However, I wanted to send a message that while it is great to the fast, it comes with cons. That is why I am sending this message “It is time for us to slow down a bit.”
︎ 빨리Pali Statement
︎ 빨리Pali Statement
